Creative Direction

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Editorial Design

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Community Design

LAB

About

LAB is an experimental arm of Tractorbeam focused on art, culture, and education. Developed with creative director Matt George, the brand plays off the studio’s origins in a former water testing laboratory. We built a flexible identity and merch system, photographed product, and designed a year-in-review publication highlighting the initiative’s events and programming.

Credits

Client:

Tractorbeam

Photography:

Matt George

Year

2023

Other

Projects